A product so boring no one will care
“My product is so boring that I can’t create compelling content around it.”
You don’t have to talk about the concept of content marketing for very long before you run headlong into this statement. It’s usually someone who has been at the same company a long time. Sometimes even the founder.
You’re right. You never should have taken the job of promoting it, because you’re doomed to fail. Give up…
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Producing Content When You Don’t Like To Write
Do you have good ideas for blog posts, but no time to write them?
What if you could give a writer…
That’s Our Policy
We all visit stores sometimes and ask what we think is a simple question yet receive back an…
Cheating vs. Looking for an Advantage vs. Business
While reading Mark Schaefers‘s The business case for cheating your way to social media superstardom
Raleigh SEO, Google Authorship and Profile Photo Attribution
What happens when you see an authorship photo in the search results? You assume that the author of…